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Shotgun vs. Rifle
Content List
Start here!
Welcome
Collection 1
Steering
Momentum
Single Source of Truth
Structure
Segmentation
Stages
Integration
Synchronise
Process
Stored
Collection 2
Visibility
Adapt
Granularity
Grouping
Rating
Reorganise
Stack
Collection 3
Amplification
Queues
Allocation
Feedback
Target
Service Responsive
Collection 4
Bottleneck
Controls & Limits
Conversion
Engagement
Focus
Iteration
Linear
Rules
Steady
Collection 5
Personalisation
The concept
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