When you group your Landing Pages, emails, forms, CTAs etc into a HubSpot campaign you can easily bring together all the factors that contributed to that campaign’s results - making it much easier to report.
When you create a campaign, how structured are you in your approach?
Do you think about all the different elements, and look to optimise in each area before you begin?
You can use multiple campaigns in HubSpot, and compare the results across them.